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| Did this in Illustrator to be able to visualize each part of Typography. |
- Good Design combines everything to convey a clear message.
- Context, material, typeface, culture
- Systems combine to generate the underlying circumstance within which Graphic Design functions.
- Language of vision = a communication that everyone can know.
- Evolving systems can change the culture.
- Form and Content can connote and detonate different meanings.
- Context is everything.
- Design decisions are constrained by the concerns of the people who initiate or sponsor the work.
- Who initiates the work?
- Readers, receivers, or audience orbit: experience, education, values, beliefs, interests, and tastes.
- Who are the readers?
- Typography exists in: A format, a medium, at one place, and at one time.
- What is the artifact?
- How is it manifested?
- Where does it take place?
- When does it take place?
Technological and physical systems govern the material nature of typography.
